Thursday, October 3, 2013

Submarine Emerges in the Centre of Milan

Just off of Via dei Mercanti, near the heart of the old city, a submarine had apparently pushed its way through the paving stones and damaged a nearby car.

The road's shattered surface lay piled up around, with baffled firefighters looking on. Meanwhile, sailors clambered down from the lost submarine's tower to meet emergency crews at the scene.

In reality, it was all staged as a publicity stunt for “Protectyourlife”, a new insurance project by Europ Assitance Italia. To maximise the surprise effect the work was carried out during the night.























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